Kyle Lewendon is a designer and art director based in Melbourne. His practice, and work through NotDesigned has a reputation for visual nuance paired with authenticity.
Kyle’s work is grounded heavily in references of analogue photography and print editorial graphic design. Focussing on research and process to create unique visual concepts that work across both physical and digital formats.
Whether it's a space, editorial object, or visual identity, this process is intended to create lasting relationships and distinct, unique design across the evolution of a brand or body of work.
776 is an editorial project that seeks to explore the concept of sports humanities: Referring to, anything that occurs in the world of sports and its impact on geo-politics, economics, design, or popular culture.
In a curation of interesting visuals and considered writing 776 looks to document influential and atypical stories in sports through the lens of design, illustration, fashion,